@charset "UTF-8";

:root {
  --carbon: #111216;
  --ink: #202126;
  --graphite: #565961;
  --silver: #c7c9cf;
  --silver-light: #dedfe3;
  --mineral: #f3f1eb;
  --paper: #faf9f5;
  --signal: #2055f5;
  --signal-dark: #1744c9;
  --signal-light: #dce5ff;
  --white: #ffffff;
  --rule: rgba(17, 18, 22, 0.18);
  --rule-dark: rgba(255, 255, 255, 0.22);
  --display: "Cabinet Grotesk", "Avenir Next", "Helvetica Neue", sans-serif;
  --body: "Satoshi", "Avenir Next", "Helvetica Neue", sans-serif;
  --page-gutter: clamp(1.25rem, 4vw, 5rem);
  --content-max: 100rem;
  --reading-measure: 68ch;
  --section-space: clamp(6.5rem, 9vw, 9.5rem);
  --type-hero: clamp(3.25rem, 5.2vw, 5.5rem);
  --type-chapter: clamp(2.5rem, 3.8vw, 4.25rem);
  --type-section: clamp(1.75rem, 2.35vw, 2.5rem);
  --type-title: clamp(1.2rem, 1.35vw, 1.5rem);
  --type-body: clamp(1rem, 0.25vw + 0.96rem, 1.125rem);
  --type-meta: 0.78rem;
  --type-small: 0.875rem;
  --ease-out: cubic-bezier(0.16, 1, 0.3, 1);
}

/* Specialized Dream 100 deliverables: editorial artifacts, never card chrome. */
.deliverable--ad-gallery,
.deliverable--email-campaign {
  align-items: start;
}

.deliverable--ad-gallery > .deliverable__heading,
.deliverable--ad-gallery > p,
.deliverable--email-campaign > .deliverable__heading,
.deliverable--email-campaign > p {
  grid-row: 1;
}

.deliverable--ad-gallery .deliverable__artifact,
.deliverable--email-campaign .deliverable__artifact {
  grid-row: 2;
  margin-top: clamp(3rem, 7vw, 7rem);
}

.deliverable--ad-gallery .deliverable__artifact { grid-column: 1 / -1; }
.deliverable--email-campaign .deliverable__artifact { grid-column: 5 / -1; }

.ad-gallery {
  display: grid;
  grid-template-columns: repeat(3, minmax(0, 1fr));
  gap: clamp(2rem, 4vw, 5rem) clamp(1rem, 2.2vw, 2.75rem);
}

.ad-gallery__item { min-width: 0; margin: 0; }

.ad-gallery__image {
  display: block;
  width: 100%;
  aspect-ratio: 4 / 5;
  object-fit: cover;
  background: var(--silver);
}

.ad-gallery__item:nth-child(3n + 2) { padding-top: clamp(1.5rem, 4vw, 4rem); }

.ad-gallery__item figcaption {
  display: grid;
  grid-template-columns: minmax(0, 1fr) minmax(6rem, 0.55fr);
  gap: 1rem;
  margin-top: 1rem;
  padding-top: 0.85rem;
  border-top: 1px solid var(--rule);
}

.ad-gallery__item figcaption strong {
  color: var(--carbon);
  font-family: var(--display);
  font-size: var(--type-title);
  font-weight: 500;
  letter-spacing: -0.02em;
  line-height: 1.15;
}

.ad-gallery__item figcaption span {
  color: var(--graphite);
  font-size: var(--type-meta);
  line-height: 1.45;
}

.email-campaign { border-top: 1px solid var(--carbon); }
.email-campaign__email { border-bottom: 1px solid var(--rule); }
.email-campaign__email h4 { margin: 0; }

.email-campaign .email-campaign__trigger,
.email-campaign__static {
  display: grid;
  grid-template-columns: 3.5rem minmax(10rem, 0.8fr) minmax(12rem, 1.2fr) 1rem;
  gap: clamp(1rem, 2vw, 2rem);
  width: 100%;
  min-height: 6.25rem;
  align-items: center;
  padding: 1.25rem 0;
  border: 0;
  background: transparent;
  color: var(--carbon);
  text-align: left;
  transform: none;
  writing-mode: horizontal-tb;
}

.email-campaign .email-campaign__trigger {
  cursor: pointer;
  transition: color 180ms ease;
}

.email-campaign .email-campaign__trigger:hover,
.email-campaign .email-campaign__trigger:focus-visible { color: var(--signal); }

.email-campaign .email-campaign__trigger:focus-visible {
  outline: 2px solid var(--signal);
  outline-offset: 0.45rem;
}

.email-campaign__number {
  color: var(--graphite);
  font-size: var(--type-meta);
  font-variant-numeric: tabular-nums;
  font-weight: 700;
  letter-spacing: 0.08em;
}

.email-campaign__subject {
  font-family: var(--display);
  font-size: var(--type-title);
  font-weight: 500;
  letter-spacing: -0.02em;
  line-height: 1.15;
}

.email-campaign__preview {
  overflow: hidden;
  color: var(--graphite);
  font-size: var(--type-small);
  line-height: 1.5;
  text-overflow: ellipsis;
  white-space: nowrap;
}

.email-campaign .email-campaign__panel {
  min-width: 0;
  padding: 0 3rem clamp(2rem, 4vw, 4rem) calc(3.5rem + clamp(1rem, 2vw, 2rem));
  opacity: 1;
}

.email-campaign__purpose {
  display: grid;
  grid-template-columns: 5rem minmax(0, 1fr);
  gap: 1rem;
  max-width: 48rem;
  margin: 0 0 1.5rem;
  color: var(--graphite);
}

.email-campaign__purpose strong {
  color: var(--signal);
  font-size: var(--type-meta);
  letter-spacing: 0.08em;
  text-transform: uppercase;
}

.email-campaign__body {
  max-width: 46rem;
  color: var(--carbon);
  font-size: var(--type-body);
  line-height: 1.75;
  white-space: pre-line;
}

@media (max-width: 63.999rem) {
  .deliverable--email-campaign .deliverable__artifact { grid-column: 1 / -1; }
  .ad-gallery { grid-template-columns: repeat(2, minmax(0, 1fr)); }
  .ad-gallery__item:nth-child(3n + 2) { padding-top: 0; }
  .ad-gallery__item:nth-child(even) { padding-top: clamp(1.5rem, 4vw, 3rem); }
}

@media (max-width: 47.999rem) {
  .deliverable--ad-gallery > .deliverable__heading,
  .deliverable--ad-gallery > p,
  .deliverable--email-campaign > .deliverable__heading,
  .deliverable--email-campaign > p,
  .deliverable--ad-gallery .deliverable__artifact,
  .deliverable--email-campaign .deliverable__artifact {
    grid-column: 1 / -1;
    grid-row: auto;
  }

  .ad-gallery { grid-template-columns: 1fr; }
  .ad-gallery__item:nth-child(even) { padding-top: 0; }

  .email-campaign .email-campaign__trigger,
  .email-campaign__static {
    grid-template-columns: 2.5rem minmax(0, 1fr) 1rem;
    min-height: 5.5rem;
  }

  .email-campaign__preview { display: none; }
  .email-campaign .email-campaign__panel { padding-right: 0; padding-left: 3.5rem; }
}

@media print {
  .ad-gallery__item,
  .email-campaign__email { break-inside: avoid; }
  .email-campaign__panel[hidden] { display: block; }
}

*,
*::before,
*::after {
  box-sizing: border-box;
}

html {
  min-width: 20rem;
  color-scheme: light;
  scroll-behavior: smooth;
  scrollbar-color: var(--signal) var(--mineral);
  scrollbar-width: thin;
}

body {
  min-width: 20rem;
  margin: 0;
  overflow-x: hidden;
  background: var(--mineral);
  color: var(--ink);
  font-family: var(--body);
  font-size: var(--type-body);
  line-height: 1.66;
  text-rendering: optimizeLegibility;
  -webkit-font-smoothing: antialiased;
}

body::-webkit-scrollbar {
  width: 0.72rem;
}

body::-webkit-scrollbar-track {
  background: var(--mineral);
}

body::-webkit-scrollbar-thumb {
  border: 0.2rem solid var(--mineral);
  border-radius: 0;
  background: var(--signal);
}

::selection {
  background: var(--signal);
  color: var(--white);
}

:focus-visible {
  outline: 0.2rem solid var(--signal);
  outline-offset: 0.3rem;
}

[hidden] {
  display: none !important;
}

img,
video,
iframe,
svg {
  display: block;
  max-width: 100%;
}

img,
video {
  height: auto;
}

iframe {
  width: 100%;
  border: 0;
}

button,
input,
textarea,
select {
  color: inherit;
  font: inherit;
}

button,
a {
  -webkit-tap-highlight-color: transparent;
}

button:not(:disabled),
a[href] {
  cursor: pointer;
}

button:disabled {
  cursor: not-allowed;
  opacity: 0.48;
}

a {
  color: inherit;
  text-decoration-thickness: 0.08em;
  text-underline-offset: 0.2em;
}

p,
ul,
ol,
blockquote,
figure {
  margin-block: 0;
}

h1,
h2,
h3 {
  margin: 0;
  font-family: var(--display);
  font-weight: 500;
  letter-spacing: -0.035em;
  line-height: 0.98;
  text-wrap: balance;
}

h1 {
  max-width: 18ch;
  font-size: var(--type-hero);
}

h2 {
  max-width: 20ch;
  font-size: var(--type-chapter);
}

h3 {
  font-size: var(--type-section);
  line-height: 1.08;
}

.skip-link {
  position: fixed;
  z-index: 1000;
  top: 0.75rem;
  left: 0.75rem;
  padding: 0.7rem 1rem;
  translate: 0 -180%;
  background: var(--white);
  color: var(--carbon);
  font-weight: 700;
  transition: translate 220ms var(--ease-out);
}

.skip-link:focus {
  translate: 0;
}

#app {
  width: 100%;
  max-width: 100%;
  overflow-x: clip;
}

.site-nav,
.hero,
.video-chapter,
.letter,
.diagnosis,
.system,
.deliverables,
.proof,
.research,
.offer,
.site-footer {
  width: min(100%, var(--content-max));
  margin-inline: auto;
  padding-inline: var(--page-gutter);
}

.site-nav {
  position: relative;
  z-index: 100;
  display: grid;
  grid-template-columns: auto minmax(10rem, 1fr) auto auto;
  align-items: center;
  min-height: 5.25rem;
  border-bottom: 1px solid var(--rule);
  font-size: var(--type-meta);
  font-weight: 700;
  letter-spacing: 0.08em;
  line-height: 1.2;
  text-transform: uppercase;
}

.site-nav__for {
  justify-self: center;
  color: var(--graphite);
}

.site-nav__links {
  display: flex;
  align-items: center;
  justify-content: center;
  gap: clamp(0.75rem, 1.4vw, 1.6rem);
}

.site-nav__links a,
.site-nav__cta {
  text-decoration: none;
}

.site-nav__links a {
  position: relative;
  display: inline-flex;
  min-height: 2.75rem;
  align-items: center;
  color: var(--graphite);
}

.site-nav__links a::after {
  content: "";
  position: absolute;
  right: 0;
  bottom: -0.4rem;
  left: 0;
  height: 1px;
  background: var(--signal);
  transform: scaleX(0);
  transform-origin: left;
  transition: transform 320ms var(--ease-out);
}

.site-nav__links a:hover,
.site-nav__links a[aria-current] {
  color: var(--carbon);
}

.site-nav__links a:hover::after,
.site-nav__links a[aria-current]::after {
  transform: scaleX(1);
}

.site-nav__cta {
  justify-self: end;
  display: inline-flex;
  min-height: 2.75rem;
  align-items: center;
  padding: 0.65rem 0.8rem;
  border: 1px solid var(--carbon);
  border-radius: 0.2rem;
  background: var(--carbon);
  color: var(--white);
  transition:
    background-color 240ms ease,
    border-color 240ms ease;
}

.site-nav__cta:hover {
  border-color: var(--signal);
  background: var(--signal);
}

.site-nav.is-fixed,
.site-nav[data-sticky="true"] {
  position: fixed;
  inset: 0 0 auto;
  width: 100%;
  max-width: none;
  background: rgba(243, 241, 235, 0.96);
}

.site-nav__mark {
  justify-self: start;
  display: inline-flex;
  min-height: 2.75rem;
  align-items: center;
  font-family: var(--display);
  font-size: var(--type-title);
  letter-spacing: -0.02em;
  text-decoration: none;
}

.site-nav__context {
  color: var(--graphite);
}

.site-nav .text-link {
  justify-self: end;
}

.text-link {
  display: inline-flex;
  align-items: center;
  gap: 0.45rem;
  min-height: 2.75rem;
  border-bottom: 1px solid currentColor;
  text-decoration: none;
  transition:
    border-color 220ms ease,
    color 220ms ease;
}

.inline-icon {
  width: 1.05em;
  height: 1.05em;
  flex: 0 0 auto;
}

.text-link:hover {
  border-color: var(--signal);
  color: var(--signal);
}

.button {
  display: inline-flex;
  align-items: center;
  justify-content: center;
  min-height: 3.25rem;
  padding: 0.75rem 1.2rem;
  border: 1px solid var(--carbon);
  border-radius: 0.25rem;
  background: var(--carbon);
  color: var(--white);
  font-size: var(--type-small);
  font-weight: 700;
  letter-spacing: 0.06em;
  line-height: 1.1;
  text-decoration: none;
  text-transform: uppercase;
  transition:
    background-color 280ms ease,
    border-color 280ms ease,
    color 280ms ease,
    translate 500ms var(--ease-out);
}

.button:hover {
  border-color: var(--signal);
  background: var(--signal);
  translate: 0 -0.18rem;
}

.button--inverse {
  border-color: var(--white);
  background: var(--white);
  color: var(--carbon);
}

.hero {
  display: grid;
  grid-template-columns: repeat(12, minmax(0, 1fr));
  align-items: center;
  min-height: calc(100svh - 5.25rem);
  padding-block: clamp(5rem, 10vw, 10rem);
  column-gap: clamp(1.25rem, 2.2vw, 2.75rem);
}

.hero__copy {
  z-index: 2;
  grid-column: 1 / span 7;
  align-self: center;
}

.hero__copy h1 {
  max-width: 22ch;
  font-size: var(--type-hero);
}

.hero:not(:has(.hero__media)) .hero__copy {
  grid-column: 1 / -1;
}

.hero__recipient {
  width: fit-content;
  margin-bottom: clamp(1.75rem, 4vw, 4rem);
  padding-bottom: 0.55rem;
  border-bottom: 1px solid var(--carbon);
  color: var(--graphite);
  font-size: var(--type-meta);
  font-weight: 700;
  letter-spacing: 0.09em;
  line-height: 1.2;
  text-transform: uppercase;
}

.hero__summary {
  max-width: 36rem;
  margin-top: clamp(2rem, 3vw, 3rem);
  color: var(--graphite);
  font-size: var(--type-body);
  line-height: 1.48;
}

.hero .button,
.hero__actions {
  margin-top: clamp(2rem, 3vw, 3.5rem);
}

.hero__copy > .text-link {
  display: inline-flex;
  margin-top: clamp(2rem, 3vw, 3.5rem);
  color: var(--carbon);
  font-weight: 700;
}

.hero__actions {
  display: flex;
  flex-wrap: wrap;
  align-items: center;
  gap: 1rem 1.5rem;
}

.hero__media {
  position: relative;
  grid-column: 8 / -1;
  align-self: stretch;
  min-height: clamp(30rem, 68vh, 52rem);
  margin-right: calc(var(--page-gutter) * -1);
  overflow: hidden;
  background: var(--silver-light);
}

.hero__media > img,
.hero__media > video,
.hero__media > iframe,
.hero__media .media-placeholder {
  width: 100%;
  height: 100%;
  object-fit: cover;
}

.hero__media > .media-fit--contain {
  object-fit: contain;
  object-position: center bottom;
  background: #f23b96;
}

.site-nav__mark,
.embed-fallback a {
  display: inline-flex;
  min-height: 2.75rem;
  align-items: center;
}

.hero__media img,
.deliverable img,
.proof img {
  filter: saturate(0.82) contrast(1.06);
  transition:
    filter 700ms var(--ease-out),
    scale 900ms var(--ease-out);
}

.hero__media figcaption {
  position: absolute;
  right: 1rem;
  bottom: 1rem;
  left: 1rem;
  padding-top: 0.75rem;
  border-top: 1px solid rgba(255, 255, 255, 0.55);
  color: var(--white);
  font-size: var(--type-meta);
}

.hero__media:hover img,
.deliverable:hover img,
.proof figure:hover img {
  filter: saturate(1) contrast(1.02);
  scale: 1.025;
}

.media-placeholder {
  display: grid;
  place-items: end start;
  min-height: 22rem;
  padding: 1.5rem;
  background: var(--carbon);
  color: var(--silver-light);
  font-size: var(--type-meta);
  font-weight: 700;
  letter-spacing: 0.08em;
  text-transform: uppercase;
}

.video-chapter {
  padding-block: var(--section-space);
}

.video-chapter__heading,
.video-chapter > h2 {
  margin-bottom: clamp(2.5rem, 6vw, 6rem);
}

.section-intro {
  display: grid;
  grid-template-columns: repeat(12, minmax(0, 1fr));
  align-items: end;
  margin-bottom: clamp(4rem, 8vw, 8rem);
  column-gap: clamp(1.25rem, 2.2vw, 2.75rem);
}

.section-intro h2 {
  grid-column: 1 / span 9;
}

.embed-fallback {
  margin-top: 1rem;
  color: var(--graphite);
  font-size: var(--type-small);
  text-align: right;
}

.embed-fallback a {
  display: inline-flex;
  min-height: 2.75rem;
  align-items: center;
  gap: 0.4rem;
}

.video-chapter__frame,
.video-chapter figure {
  position: relative;
  width: 100%;
  aspect-ratio: 16 / 9;
  overflow: hidden;
  background: var(--carbon);
}

.video-chapter__frame iframe,
.video-chapter__frame video,
.video-chapter__frame .video-chapter__poster,
.video-chapter figure iframe,
.video-chapter figure video {
  width: 100%;
  height: 100%;
}

.video-chapter__poster {
  object-fit: cover;
}

.video-chapter figcaption {
  display: flex;
  justify-content: space-between;
  gap: 2rem;
  padding-top: 1rem;
  border-top: 1px solid var(--rule);
  color: var(--graphite);
  font-size: var(--type-small);
}

.letter {
  display: grid;
  grid-template-columns: repeat(12, minmax(0, 1fr));
  padding-block: var(--section-space);
  border-top: 1px solid var(--rule);
  column-gap: clamp(1.25rem, 2.2vw, 2.75rem);
}

.letter__rail {
  grid-column: 1 / span 4;
  display: flex;
  min-height: 100%;
  flex-direction: column;
  justify-content: space-between;
  gap: clamp(4rem, 8vw, 7rem);
}

.letter__body,
.letter > article {
  grid-column: 6 / span 6;
  max-width: 64ch;
  font-size: var(--type-body);
  line-height: 1.72;
}

.letter__annotation {
  max-width: 30ch;
  padding-top: 1rem;
  border-top: 1px solid var(--rule);
  color: var(--graphite);
  font-size: var(--type-meta);
  line-height: 1.55;
}

.letter__body > h2 {
  margin-bottom: clamp(3rem, 6vw, 6rem);
}

.letter__body > * + *,
.letter > article > * + * {
  margin-top: 1.25em;
}

.letter blockquote {
  margin: clamp(3rem, 5vw, 5rem) 0 0;
  max-width: 18ch;
  color: var(--carbon);
  font-family: var(--display);
  font-size: var(--type-section);
  letter-spacing: -0.03em;
  line-height: 1.08;
}

.diagnosis {
  display: grid;
  grid-template-columns: repeat(12, minmax(0, 1fr));
  align-items: start;
  padding-block: var(--section-space);
  border-top: 1px solid var(--rule);
  column-gap: clamp(1.25rem, 2.2vw, 2.75rem);
}

.diagnosis__thesis {
  grid-column: 1 / span 5;
  align-self: start;
}

.diagnosis__thesis.is-pinned {
  position: sticky;
  top: 8rem;
}

.diagnosis__thesis p {
  max-width: 38ch;
  margin-top: 2rem;
  color: var(--graphite);
}

.diagnosis__items {
  grid-column: 7 / -1;
}

.diagnosis__item,
.diagnosis__items > article,
.diagnosis__items > li {
  padding-block: clamp(3rem, 5vw, 4.75rem);
  border-top: 1px solid var(--rule);
  list-style: none;
}

.diagnosis__items > :first-child {
  padding-top: 0;
  border-top: 0;
}

.diagnosis__items p {
  max-width: 55ch;
  margin-top: 1.5rem;
  color: var(--graphite);
}

.diagnosis__items figure {
  margin-top: clamp(2rem, 5vw, 4rem);
}

.system__stage > span {
  display: block;
  margin-bottom: 1.25rem;
  color: var(--signal);
  font-family: var(--display);
  font-size: var(--type-small);
  font-variant-numeric: tabular-nums;
  font-weight: 700;
}

.diagnosis__image,
.system__image,
.deliverable__image,
.proof__image {
  width: 100%;
  margin-top: clamp(2rem, 5vw, 4rem);
  object-fit: cover;
}

.source-link {
  display: inline-flex;
  align-items: center;
  gap: 0.4rem;
  min-height: 2.75rem;
  margin-top: 1.25rem;
  color: currentColor;
  font-size: var(--type-meta);
  font-weight: 700;
  text-decoration-thickness: 1px;
}

.future {
  width: 100%;
  padding: clamp(6.5rem, 10vw, 10rem) var(--page-gutter);
  background: var(--signal);
  color: var(--white);
}

.future > * {
  width: min(100%, calc(var(--content-max) - (2 * var(--page-gutter))));
  margin-inline: auto;
}

.future h2 {
  max-width: 15ch;
}

.future p {
  max-width: 50ch;
  margin-top: clamp(2rem, 4vw, 4rem);
  color: var(--signal-light);
  font-size: var(--type-body);
}

.system {
  display: grid;
  grid-template-columns: repeat(12, minmax(0, 1fr));
  align-items: start;
  padding-block: var(--section-space);
  column-gap: clamp(1.25rem, 2.2vw, 2.75rem);
}

.system__intro {
  grid-column: 1 / span 5;
  position: sticky;
  top: 8rem;
}

.system__intro p {
  max-width: 38ch;
  margin-top: 2rem;
  color: var(--graphite);
}

.system__journey {
  grid-column: 7 / -1;
  min-width: 0;
}

.system__stages {
  margin: 0;
  padding: 0;
}

.system__stage {
  position: relative;
  min-height: clamp(22rem, 38vh, 30rem);
  padding-block: clamp(3rem, 5vw, 4.75rem);
  border-top: 1px solid var(--rule);
}

.system__stage {
  list-style: none;
}

.system__stage h3 {
  transition: color 320ms ease;
}

.system__stage.is-active h3 {
  color: var(--signal);
}

.system__stage > div {
  display: grid;
  grid-template-columns: minmax(0, 0.9fr) minmax(0, 1.1fr);
  gap: 1.5rem;
}

.system__stage > div p {
  margin-top: 0;
}

.system__stage:first-child {
  padding-top: 0;
  border-top: 0;
}

.system__stage h3 {
  max-width: 15ch;
}

.system__stage p {
  max-width: 48ch;
  margin-top: 1.5rem;
  color: var(--graphite);
}

.system__stage::after {
  content: "";
  position: absolute;
  right: 0;
  bottom: 0;
  left: 0;
  height: 1px;
  background: var(--rule);
  transform: scaleX(0);
  transform-origin: left;
  transition: transform 750ms var(--ease-out);
}

.system__stage.is-active::after {
  transform: scaleX(1);
}

.system__visual {
  position: sticky;
  z-index: 1;
  top: 7rem;
  height: clamp(18rem, 43vh, 34rem);
  margin-bottom: clamp(4rem, 8vw, 7rem);
  overflow: hidden;
  background: var(--carbon);
  color: var(--white);
}

.system__visual-panel {
  position: absolute;
  inset: 0;
  opacity: 0;
  transition: opacity 420ms ease;
}

.system__visual-panel.is-active {
  opacity: 1;
}

.system__visual-image {
  width: 100%;
  height: 100%;
  object-fit: cover;
}

.system__visual-signal {
  position: relative;
  display: flex;
  height: 100%;
  flex-direction: column;
  justify-content: space-between;
  padding: clamp(1.5rem, 4vw, 3rem);
}

.system__visual-signal::after {
  content: "";
  position: absolute;
  right: clamp(1.5rem, 4vw, 3rem);
  bottom: clamp(1.5rem, 4vw, 3rem);
  left: clamp(1.5rem, 4vw, 3rem);
  height: 2px;
  background: var(--signal);
  transform-origin: left;
  animation: system-route 650ms var(--ease-out) both;
}

.system__visual-signal span {
  color: var(--signal-light);
  font-size: var(--type-meta);
  font-variant-numeric: tabular-nums;
}

.system__visual-signal strong {
  max-width: 12ch;
  padding-bottom: clamp(2rem, 5vw, 4rem);
  font-family: var(--display);
  font-size: var(--type-chapter);
  font-weight: 500;
  letter-spacing: -0.04em;
  line-height: 0.95;
}

@keyframes system-route {
  from { transform: scaleX(0); }
  to { transform: scaleX(1); }
}

.capture-mode .system__intro,
.capture-mode .system__visual {
  position: relative;
  top: auto;
}

.capture-mode .system__stage {
  min-height: auto;
}

.capture-mode .system__visual {
  height: clamp(18rem, 35vw, 30rem);
}

.deliverables {
  padding-block: var(--section-space);
  border-top: 1px solid var(--rule);
}

.deliverables__intro {
  display: grid;
  grid-template-columns: repeat(12, minmax(0, 1fr));
  margin-bottom: clamp(4rem, 7vw, 7rem);
  column-gap: clamp(1.25rem, 2.2vw, 2.75rem);
}

.deliverables__intro h2 {
  grid-column: 1 / span 8;
}

.deliverables__intro p {
  grid-column: 9 / -1;
  align-self: end;
  max-width: 35ch;
  color: var(--graphite);
}

.deliverable {
  display: grid;
  grid-template-columns: repeat(12, minmax(0, 1fr));
  align-items: center;
  padding-block: clamp(4rem, 6vw, 6.5rem);
  border-top: 1px solid var(--rule);
  column-gap: clamp(1.25rem, 2.2vw, 2.75rem);
}

.deliverable__heading {
  grid-column: 1 / span 4;
  align-self: start;
}

.deliverable__type {
  margin-top: 1.25rem;
  color: var(--signal);
  font-size: var(--type-meta);
  font-weight: 700;
  letter-spacing: 0.07em;
  text-transform: uppercase;
}

.deliverable > p {
  grid-column: 5 / span 3;
  align-self: start;
  margin-top: 0;
}

.deliverable__artifact {
  grid-column: 8 / -1;
  align-self: start;
  margin-top: 0;
}

.deliverable__artifact > * + * {
  margin-top: clamp(1.5rem, 3vw, 2.5rem);
}

.deliverable__artifact .deliverable__image {
  width: 100%;
  margin-top: 0;
}

.artifact-embed {
  width: 100%;
  aspect-ratio: 16 / 10;
  overflow: hidden;
  background: var(--carbon);
}

.artifact-embed iframe {
  width: 100%;
  height: 100%;
}

.artifact-script {
  margin: 0;
  padding: clamp(2rem, 4vw, 3.75rem);
  background: var(--carbon);
  color: var(--white);
  font-family: var(--display);
  font-size: var(--type-section);
  letter-spacing: -0.03em;
  line-height: 1.08;
}

.artifact-flow {
  margin: 0;
  padding: 0;
  border-bottom: 1px solid var(--rule);
}

.artifact-flow li {
  display: grid;
  grid-template-columns: minmax(3.5rem, 0.35fr) minmax(0, 1.65fr);
  gap: 1rem;
  padding-block: 1.4rem;
  border-top: 1px solid var(--rule);
  list-style: none;
}

.artifact-flow li > span {
  color: var(--signal);
  font-size: var(--type-meta);
  font-variant-numeric: tabular-nums;
  font-weight: 700;
}

.artifact-flow h4 {
  margin: 0;
  color: var(--carbon);
  font-family: var(--display);
  font-size: var(--type-title);
  font-weight: 500;
  letter-spacing: -0.02em;
  line-height: 1.08;
}

.artifact-flow p {
  margin-top: 0.7rem;
  color: var(--graphite);
  font-size: var(--type-small);
  line-height: 1.5;
}

.artifact-meta {
  margin: 0;
  border-bottom: 1px solid var(--rule);
}

.artifact-meta > div {
  display: grid;
  grid-template-columns: minmax(6rem, 0.75fr) minmax(0, 1.25fr);
  gap: 1rem;
  padding-block: 1.2rem;
  border-top: 1px solid var(--rule);
}

.artifact-meta dt,
.artifact-meta dd {
  margin: 0;
}

.artifact-meta dt {
  color: var(--graphite);
  font-size: var(--type-meta);
  font-weight: 700;
  letter-spacing: 0.06em;
  text-transform: uppercase;
}

.artifact-meta dd {
  color: var(--carbon);
  font-family: var(--display);
  font-size: var(--type-body);
  line-height: 1.3;
}

.artifact-download {
  display: flex;
  min-height: 4.5rem;
  align-items: center;
  justify-content: space-between;
  gap: 1rem;
  padding-block: 1rem;
  border-block: 1px solid var(--carbon);
  color: var(--carbon);
  font-family: var(--display);
  font-size: var(--type-title);
  text-decoration: none;
  transition: color 220ms ease, transform 320ms var(--ease-out);
}

.artifact-download:hover {
  color: var(--signal);
  transform: translateX(0.5rem);
}

.deliverable--landing-page {
  align-items: start;
}

.deliverable--landing-page .deliverable__heading {
  grid-column: 1 / span 5;
}

.deliverable--landing-page > p {
  grid-column: 7 / -1;
  max-width: 48ch;
}

.deliverable--landing-page .deliverable__artifact {
  grid-column: 1 / -1;
  margin-top: clamp(3.5rem, 6vw, 5.5rem);
}

.deliverable--landing-page .artifact-embed {
  aspect-ratio: 16 / 9;
  border: 1px solid var(--rule);
  background: var(--paper);
}

.deliverable--landing-page .artifact-flow {
  display: grid;
  grid-auto-flow: dense;
  grid-template-columns: repeat(3, minmax(0, 1fr));
  margin-top: 1.25rem;
  border: 1px solid var(--rule);
}

.deliverable--landing-page .artifact-flow li {
  display: block;
  min-height: 13rem;
  padding: clamp(1.5rem, 2.5vw, 2.25rem);
  border: 0;
  border-right: 1px solid var(--rule);
  background: transparent;
  transition: background-color 240ms ease;
}

.deliverable--landing-page .artifact-flow li:last-child {
  border-right: 0;
}

.deliverable--landing-page .artifact-flow li:hover {
  background: var(--paper);
}

.deliverable--landing-page .artifact-flow li > span {
  display: block;
  margin-bottom: clamp(1.5rem, 3vw, 2.5rem);
}

.deliverable--landing-page .artifact-flow p {
  margin-top: 0.8rem;
}

.deliverable--sequence .artifact-flow li > span {
  color: var(--graphite);
}

.deliverable--sequence .artifact-flow li:first-child > span,
.deliverable--sequence .artifact-flow li:first-child h4 {
  color: var(--signal);
}

.deliverable > .accordion {
  grid-column: 5 / -1;
}

.deliverable__media,
.deliverable > figure {
  grid-column: 1 / span 8;
  overflow: hidden;
}

.deliverable__copy,
.deliverable > article {
  grid-column: 9 / -1;
}

.deliverable:nth-of-type(even) .deliverable__media,
.deliverable:nth-of-type(even) > figure {
  grid-column: 5 / -1;
  order: 2;
}

.deliverable:nth-of-type(even) .deliverable__copy,
.deliverable:nth-of-type(even) > article {
  grid-column: 1 / span 3;
  order: 1;
}

.deliverable p {
  margin-top: 1.5rem;
  color: var(--graphite);
}

.deliverable img {
  width: 100%;
}

.inline-media {
  display: inline-block;
  width: clamp(4rem, 8vw, 8rem);
  height: 0.72em;
  margin-inline: 0.12em;
  overflow: hidden;
  vertical-align: 0;
}

.inline-media img {
  width: 100%;
  height: 100%;
  object-fit: cover;
}

.accordion {
  display: flex;
  min-height: clamp(30rem, 60vw, 46rem);
  margin-top: clamp(4rem, 8vw, 8rem);
  border-block: 1px solid var(--rule);
}

.deliverable > .accordion {
  display: block;
  min-height: 0;
  margin-top: clamp(3rem, 6vw, 6rem);
}

.deliverable > .accordion h4 {
  margin: 0;
}

.deliverable > .accordion .accordion__trigger {
  width: 100%;
  min-height: 4.5rem;
  padding: 1rem 0;
  align-items: center;
  justify-content: space-between;
  border: 0;
  background: transparent;
  color: var(--carbon);
  font-weight: 700;
  text-align: left;
  transform: none;
  writing-mode: horizontal-tb;
}

.accordion__icon {
  position: relative;
  width: 1rem;
  height: 1rem;
  flex: 0 0 auto;
}

.accordion__icon::before,
.accordion__icon::after {
  content: "";
  position: absolute;
  top: 50%;
  left: 0;
  width: 100%;
  height: 1px;
  background: currentColor;
  transition: transform 220ms var(--ease-out);
}

.accordion__icon::after {
  transform: rotate(90deg);
}

.accordion__trigger[aria-expanded="true"] .accordion__icon::after {
  transform: rotate(0deg);
}

.deliverable > .accordion .accordion__panel {
  min-width: 0;
  padding: 0 0 clamp(2rem, 5vw, 4rem);
  opacity: 1;
}

.accordion__panel ul {
  margin: 1.5rem 0;
  padding-left: 1.2rem;
}

.accordion__panel li + li {
  margin-top: 0.65rem;
}

.accordion__item {
  position: relative;
  display: grid;
  flex: 1 1 0;
  grid-template-columns: auto minmax(0, 1fr);
  min-width: 5rem;
  overflow: hidden;
  border-right: 1px solid var(--rule);
  transition:
    flex 700ms var(--ease-out),
    background-color 350ms ease;
}

.accordion__item:last-child {
  border-right: 0;
}

.accordion__item:hover,
.accordion__item:focus-within,
.accordion__item.is-active,
.accordion__item[open] {
  flex: 5 1 0;
  background: var(--paper);
}

.accordion__trigger {
  display: flex;
  width: 5rem;
  align-items: flex-end;
  justify-content: center;
  padding: 1.5rem 1rem;
  border: 0;
  background: transparent;
  color: var(--carbon);
  font-weight: 700;
  letter-spacing: 0.04em;
  writing-mode: vertical-rl;
  transform: rotate(180deg);
}

.accordion__panel {
  min-width: min(46rem, 70vw);
  padding: clamp(2rem, 5vw, 5rem);
  opacity: 0;
  transition: opacity 320ms ease 80ms;
}

.accordion__item:hover .accordion__panel,
.accordion__item:focus-within .accordion__panel,
.accordion__item.is-active .accordion__panel,
.accordion__item[open] .accordion__panel {
  opacity: 1;
}

.accordion__panel p {
  max-width: 48ch;
  margin-top: 1.5rem;
}

.proof {
  padding-block: var(--section-space);
  overflow: hidden;
  background: var(--carbon);
  color: var(--white);
}

.proof > h2,
.proof__intro {
  margin-bottom: clamp(4rem, 9vw, 9rem);
}

.proof__track {
  display: flex;
  width: 100%;
  transition: transform 760ms var(--ease-out);
}

.proof__slide,
.proof__track > blockquote,
.proof__track > article {
  display: grid;
  flex: 0 0 100%;
  grid-template-columns: repeat(12, minmax(0, 1fr));
  align-items: end;
  min-width: 100%;
  min-height: clamp(28rem, 42vw, 40rem);
  column-gap: clamp(1.25rem, 2.2vw, 2.75rem);
}

.proof__quote,
.proof blockquote p,
.proof__slide > p:first-child {
  grid-column: 1 / span 8;
  max-width: 18ch;
  color: var(--white);
  font-family: var(--display);
  font-size: var(--type-chapter);
  letter-spacing: -0.035em;
  line-height: 0.98;
}

.proof__result {
  grid-column: 1 / span 8;
  max-width: 15ch;
  color: var(--signal-light);
  font-family: var(--display);
  font-size: var(--type-chapter);
  font-variant-numeric: tabular-nums;
  letter-spacing: -0.035em;
  line-height: 0.95;
}

.proof__slide blockquote {
  grid-column: 1 / span 8;
  max-width: 28ch;
  margin-top: 2rem;
  color: var(--white);
  font-family: var(--display);
  font-size: var(--type-section);
  letter-spacing: -0.03em;
  line-height: 1.05;
}

.proof__slide > p:not(.proof__result) {
  grid-column: 1 / span 6;
  max-width: 50ch;
  margin-top: 2rem;
  color: var(--silver);
}

.proof__slide .proof__image {
  grid-column: 9 / -1;
  grid-row: 1 / span 3;
  align-self: stretch;
  height: 100%;
  margin-top: 0;
  object-fit: cover;
}

.proof__slide .source-link {
  grid-column: 9 / -1;
}

.proof__attribution,
.proof cite {
  grid-column: 10 / -1;
  color: var(--silver);
  font-style: normal;
}

.proof__metric {
  color: var(--signal-light);
  font-variant-numeric: tabular-nums;
}

.proof__controls {
  display: flex;
  justify-content: flex-end;
  gap: 0.65rem;
  margin-top: 3rem;
}

.proof__controls button {
  display: grid;
  width: 3.5rem;
  height: 3.5rem;
  place-items: center;
  border: 1px solid var(--rule-dark);
  border-radius: 50%;
  background: transparent;
  color: var(--white);
  transition:
    border-color 240ms ease,
    background-color 240ms ease;
}

.proof__controls .inline-icon {
  width: 1.25rem;
  height: 1.25rem;
}

.proof__controls button:hover {
  border-color: var(--signal);
  background: var(--signal);
}

.proof__controls p {
  display: grid;
  min-width: 4rem;
  place-items: center;
  color: var(--silver);
  font-size: var(--type-meta);
  font-variant-numeric: tabular-nums;
}

.research {
  padding-block: var(--section-space);
}

.research > h2,
.research__intro {
  margin-bottom: clamp(4rem, 8vw, 8rem);
}

.research__item,
.research details {
  border-top: 1px solid var(--rule);
}

.research__row {
  display: grid;
  grid-template-columns: minmax(0, 1.15fr) minmax(16rem, 1fr) auto;
  align-items: center;
  gap: clamp(1.5rem, 4vw, 5rem);
  padding-block: clamp(2rem, 4vw, 3.75rem);
  border-top: 1px solid var(--rule);
}

.research__row:last-child {
  border-bottom: 1px solid var(--rule);
}

.research__row h3 {
  max-width: 24ch;
  font-size: var(--type-title);
}

.research__row > div > p,
.research__row > p {
  color: var(--graphite);
  font-size: var(--type-meta);
}

.research__row > div > p {
  margin-bottom: 0.7rem;
  font-weight: 700;
  letter-spacing: 0.07em;
  text-transform: uppercase;
}

.research__row > a {
  display: inline-flex;
  min-height: 2.75rem;
  align-items: center;
  gap: 0.4rem;
  white-space: nowrap;
}

.research__item:last-child,
.research details:last-child {
  border-bottom: 1px solid var(--rule);
}

.research summary,
.research__trigger {
  display: grid;
  grid-template-columns: minmax(0, 2fr) minmax(12rem, 1fr) auto;
  align-items: baseline;
  gap: 2rem;
  width: 100%;
  padding-block: clamp(1.5rem, 3vw, 2.5rem);
  border: 0;
  background: transparent;
  color: var(--carbon);
  font-size: var(--type-title);
  list-style: none;
  text-align: left;
}

.research summary::-webkit-details-marker {
  display: none;
}

.research__panel,
.research details > :not(summary) {
  max-width: var(--reading-measure);
  padding: 0 0 clamp(2rem, 5vw, 5rem);
  color: var(--graphite);
}

.offer {
  position: relative;
  display: grid;
  grid-template-columns: repeat(12, minmax(0, 1fr));
  align-items: end;
  min-height: auto;
  padding-block: clamp(7rem, 10vw, 11rem);
  background: var(--signal);
  color: var(--white);
  column-gap: clamp(1.25rem, 2.2vw, 2.75rem);
}

.offer::before {
  content: "";
  position: absolute;
  inset: 0 50% 0 -100vw;
  z-index: -1;
  background: var(--signal);
}

.offer::after {
  content: "";
  position: absolute;
  inset: 0 -100vw 0 50%;
  z-index: -1;
  background: var(--signal);
}

.offer h2 {
  grid-column: 1 / span 8;
  max-width: 13ch;
}

.offer > p,
.offer__copy {
  grid-column: 9 / -1;
  max-width: 34ch;
  color: var(--signal-light);
}

.offer > ol {
  grid-column: 9 / -1;
  margin: 2rem 0 0;
  padding-left: 1.2rem;
  color: var(--signal-light);
}

.offer > ol li + li {
  margin-top: 0.65rem;
}

.offer__actions {
  display: flex;
  grid-column: 1 / -1;
  flex-wrap: wrap;
  gap: 1rem;
  margin-top: clamp(4rem, 8vw, 8rem);
}

.offer .button {
  border-color: var(--white);
  background: var(--white);
  color: var(--carbon);
}

.offer .button:hover {
  border-color: var(--carbon);
  background: var(--carbon);
  color: var(--white);
}

.offer .text-link {
  align-self: center;
  margin-left: 1rem;
}

.primary-action {
  display: inline-flex;
  align-items: center;
  justify-content: space-between;
  width: min(100%, 44rem);
  min-height: 5.25rem;
  padding: 1rem 1.5rem;
  border-bottom: 1px solid var(--white);
  color: var(--white);
  font-family: var(--display);
  font-size: var(--type-section);
  letter-spacing: -0.02em;
  line-height: 1.1;
  text-decoration: none;
  transition:
    background-color 320ms ease,
    color 320ms ease,
    padding 480ms var(--ease-out);
}

.primary-action:hover {
  padding-inline: 2rem;
  background: var(--white);
  color: var(--signal-dark);
}

.load-error {
  display: grid;
  min-height: 100svh;
  place-content: center;
  padding: var(--page-gutter);
  text-align: center;
}

.load-error > * {
  max-width: 52rem;
  margin-inline: auto;
}

.load-error > p {
  margin-top: 1.25rem;
  color: var(--graphite);
}

.site-footer {
  display: grid;
  grid-template-columns: repeat(12, minmax(0, 1fr));
  padding-block: clamp(2.5rem, 5vw, 5rem);
  border-top: 1px solid var(--rule);
  color: var(--graphite);
  font-size: var(--type-meta);
  column-gap: clamp(1.25rem, 2.2vw, 2.75rem);
}

.site-footer > :first-child {
  grid-column: 1 / span 6;
}

.site-footer > :nth-child(2) {
  grid-column: 7 / span 3;
}

.site-footer > :last-child:not(:first-child) {
  grid-column: 10 / -1;
  text-align: right;
}

.noscript-notice {
  position: fixed;
  z-index: 900;
  right: 1rem;
  bottom: 1rem;
  left: 1rem;
  max-width: 50rem;
  margin-inline: auto;
  padding: 1rem 1.25rem;
  background: var(--carbon);
  color: var(--white);
  font-size: var(--type-small);
  text-align: center;
}

@media (max-width: 63.999rem) {
  :root {
    --section-space: clamp(6rem, 10vw, 8rem);
  }

  .hero {
    align-items: start;
  }

  .site-nav {
    grid-template-columns: auto 1fr auto;
  }

  .site-nav__links {
    display: none;
  }

  .hero__copy {
    grid-column: 1 / span 8;
  }

  .hero__media {
    grid-column: 9 / -1;
    min-height: 33rem;
  }

  .letter__rail,
  .letter > h2,
  .letter__heading,
  .diagnosis__thesis,
  .system__intro {
    grid-column: 1 / span 5;
  }

  .letter__body,
  .letter > article,
  .diagnosis__items,
  .system__journey {
    grid-column: 6 / -1;
  }

  .letter blockquote {
    margin-left: 0;
  }

  .deliverable__media,
  .deliverable > figure {
    grid-column: 1 / span 7;
  }

  .deliverable__copy,
  .deliverable > article {
    grid-column: 8 / -1;
  }

  .deliverable:nth-of-type(even) .deliverable__media,
  .deliverable:nth-of-type(even) > figure {
    grid-column: 6 / -1;
  }

  .deliverable:nth-of-type(even) .deliverable__copy,
  .deliverable:nth-of-type(even) > article {
    grid-column: 1 / span 4;
  }
}

@media (max-width: 87.499rem) and (min-width: 64rem) {
  .site-nav {
    grid-template-columns: auto 1fr auto;
  }

  .site-nav__links {
    display: none;
  }
}

@media (max-width: 47.999rem) {
  :root {
    --page-gutter: clamp(1.15rem, 5vw, 2rem);
    --section-space: clamp(4.75rem, 14vw, 6.5rem);
    --type-hero: clamp(2.75rem, 11vw, 3.75rem);
    --type-chapter: clamp(2.2rem, 9vw, 3.1rem);
    --type-section: clamp(1.55rem, 6.8vw, 2rem);
  }

  body {
    font-size: 1rem;
  }

  h1,
  h2 {
    max-width: 100%;
  }

  .hero__copy h1 {
    max-width: 24ch;
    font-size: var(--type-hero);
  }

  .site-nav {
    grid-template-columns: 1fr auto;
    min-height: 4.5rem;
  }

  .site-nav__context {
    display: none;
  }

  .site-nav__for {
    display: none;
  }

  .site-nav__cta {
    grid-column: 2;
  }

  .hero {
    display: flex;
    min-height: auto;
    flex-direction: column;
    padding-block: clamp(5rem, 16vw, 8rem) 0;
  }

  .hero__copy {
    width: 100%;
    padding-bottom: clamp(4rem, 16vw, 7rem);
  }

  .hero__media {
    width: calc(100% + (2 * var(--page-gutter)));
    min-height: min(120vw, 42rem);
    margin-inline: calc(var(--page-gutter) * -1);
  }

  .video-chapter__heading,
  .video-chapter > h2 {
    max-width: 14ch;
  }

  .video-chapter figcaption {
    display: block;
  }

  .section-intro {
    display: block;
  }

  .letter,
  .diagnosis,
  .system,
  .deliverables__intro,
  .deliverable,
  .proof__slide,
  .proof__track > blockquote,
  .proof__track > article,
  .offer,
  .site-footer {
    display: block;
  }

  .letter__rail {
    display: block;
  }

  .letter > h2,
  .letter__heading,
  .diagnosis__thesis,
  .system__intro,
  .deliverables__intro h2,
  .offer h2 {
    margin-bottom: clamp(2.5rem, 10vw, 4.5rem);
  }

  .letter__body,
  .letter > article {
    font-size: 1rem;
  }

  .letter__annotation {
    margin-top: 2rem;
    margin-bottom: 3rem;
  }

  .diagnosis__thesis.is-pinned,
  .system__intro {
    position: static;
  }

  .diagnosis__items,
  .system__stages {
    margin-top: clamp(4rem, 14vw, 7rem);
  }

  .system__stage {
    min-height: auto;
  }

  .system__visual {
    position: relative;
    top: auto;
    height: min(82vw, 30rem);
  }

  .system__stage > div {
    display: block;
  }

  .system__stage > div p {
    margin-top: 1.25rem;
  }

  .deliverables__intro p {
    max-width: 50ch;
  }

  .deliverable {
    padding-block: clamp(4rem, 16vw, 7rem);
  }

  .deliverable > p,
  .deliverable__artifact,
  .deliverable > .accordion {
    margin-top: 2.25rem;
  }

  .deliverable--landing-page .deliverable__artifact {
    margin-top: 3rem;
  }

  .deliverable--landing-page .artifact-embed {
    width: calc(100% + (2 * var(--page-gutter)));
    margin-inline: calc(var(--page-gutter) * -1);
    border-inline: 0;
  }

  .deliverable--landing-page .artifact-flow {
    grid-template-columns: 1fr;
  }

  .deliverable--landing-page .artifact-flow li {
    min-height: 0;
    border-right: 0;
    border-bottom: 1px solid var(--rule);
  }

  .deliverable--landing-page .artifact-flow li:last-child {
    border-bottom: 0;
  }

  .deliverable__copy,
  .deliverable > article {
    margin-top: 2.25rem;
  }

  .deliverable:nth-of-type(even) .deliverable__media,
  .deliverable:nth-of-type(even) > figure,
  .deliverable:nth-of-type(even) .deliverable__copy,
  .deliverable:nth-of-type(even) > article {
    order: initial;
  }

  .accordion {
    display: block;
    min-height: 0;
  }

  .accordion__item {
    display: block;
    min-width: 0;
    border-right: 0;
    border-bottom: 1px solid var(--rule);
  }

  .accordion__trigger {
    width: 100%;
    min-height: 4rem;
    align-items: center;
    justify-content: flex-start;
    writing-mode: horizontal-tb;
    transform: none;
  }

  .accordion__panel {
    min-width: 0;
    padding: 0 1rem 2.5rem;
    opacity: 1;
  }

  .accordion__item:not(.is-active):not([open]) .accordion__panel {
    display: none;
  }

  .proof__slide,
  .proof__track > blockquote,
  .proof__track > article {
    min-height: 33rem;
  }

  .proof__quote,
  .proof blockquote p,
  .proof__slide > p:first-child {
    font-size: var(--type-chapter);
  }

  .proof__attribution,
  .proof cite {
    display: block;
    margin-top: 3rem;
  }

  .proof__slide .proof__image {
    width: 100%;
    height: auto;
    margin-top: 3rem;
  }

  .research summary,
  .research__trigger {
    grid-template-columns: minmax(0, 1fr) auto;
    gap: 1rem;
  }

  .research__row {
    grid-template-columns: 1fr auto;
    gap: 1rem;
  }

  .research__row > p {
    grid-column: 1 / -1;
    grid-row: 2;
  }

  .research summary > :nth-child(2),
  .research__trigger > :nth-child(2) {
    display: none;
  }

  .offer { min-height: auto; }

  .offer > ol {
    margin-top: 2rem;
  }

  .offer > p,
  .offer__copy {
    max-width: 46ch;
  }

  .offer__actions {
    margin-top: clamp(3rem, 13vw, 6rem);
  }

  .offer .text-link {
    margin-left: 0;
  }

  .site-footer > :last-child:not(:first-child) {
    margin-top: 1rem;
    text-align: left;
  }
}

@media (max-width: 23.4375rem) {
  h1,
  h2 {
    font-size: var(--type-chapter);
  }

  .hero__summary {
    font-size: var(--type-body);
  }

  .button {
    width: 100%;
  }

  .proof__controls {
    justify-content: flex-start;
  }
}

@media (min-width: 90rem) {
  :root {
    --page-gutter: 5rem;
  }

  .hero {
    min-height: 56rem;
  }

  .hero__media {
    min-height: 50rem;
  }
}

@media (prefers-contrast: more) {
  :root {
    --graphite: #34363c;
    --rule: rgba(17, 18, 22, 0.46);
  }

  .button,
  .proof__controls button {
    border-width: 2px;
  }
}

@media (prefers-reduced-motion: reduce) {
  html {
    scroll-behavior: auto;
  }

  *,
  *::before,
  *::after {
    scroll-behavior: auto !important;
    transition-duration: 0.01ms !important;
    animation-duration: 0.01ms !important;
    animation-iteration-count: 1 !important;
  }

  .diagnosis__thesis.is-pinned,
  .system__intro {
    position: static;
  }
}

@media print {
  :root {
    --page-gutter: 0;
    --section-space: 5rem;
  }

  body {
    background: var(--white);
    color: var(--carbon);
    font-size: 11pt;
  }

  .site-nav {
    position: static !important;
  }

  .button,
  .proof__controls {
    display: none !important;
  }

  .hero,
  .offer {
    min-height: 0;
  }

  .diagnosis__thesis,
  .system__intro {
    position: static !important;
  }

  .proof,
  .offer {
    background: var(--white) !important;
    color: var(--carbon) !important;
  }

  .proof__track {
    display: block;
    transform: none !important;
  }

  .proof__slide,
  .proof__track > blockquote,
  .proof__track > article {
    min-height: 0;
    margin-bottom: 3rem;
    break-inside: avoid;
  }
}